Website Design
Original custom website development with HTML, CSS, JavaScript and PHP. Custom WordPress themes available when appropriate.
Plan Your Website
INNOVATIVE MARKETING SOLUTIONS · EST. 2002
Tampa Web Design & Custom Website Development
Original Website Design. Built for Your Business.
Innovative Marketing Solutions Designs Custom Websites with HTML, CSS, JavaScript and PHP. Innovative Marketing Solutions Develops Business Websites, Redesigns Outdated Websites, e-Commerce Online Stores and Custom Applications, We Turn Our Custom Designs Into WordPress Themes When You Want to Manage Your Content With a Custom CRM.
Work Directly with Founder Timothy McGuire, Designing Websites Since 2002.
Custom Five-Page Websites Starting at $799.
Entry-Level Five-Page Business Websites with Foundational SEO. Larger Websites, e-Commerce and Custom Software Are Quoted Separately.
Quick Project Inquiry
Tell us a little about your project and we’ll get back to you. Fields marked * are required.
Prefer email? info@imswebworks.com
Prefer to talk? (904) 439-6279
We’ll use these details to respond to your inquiry.
TAMPA BAY WEB DESIGN · SEO · DIGITAL MARKETING · CUSTOM SOFTWARE
What Website Design Services Does IMS Offer in Tampa Bay?
Innovative Marketing Solutions Provides Custom Website Design, Website Redesign, SEO and Custom Web Development for The Greater Tampa Bay Area Businesses. IMS Builds Original Websites with HTML, CSS, JavaScript and PHP, and Can Convert Custom Designs into WordPress Themes When Content Management Is Needed.
IMS Also Develops e-Commerce Websites, Membership Platforms, Client Portals and Custom CRM Software for Businesses That Need More Than a Standard Website. Each Project Is Quoted According to Its Requirements.
Our Services Also Include Website Management, Digital Marketing, Social Media, Branding & Creative and Logo Design. We Offer Mobile App Development, Web Applications, Service Area Hub Development and Other Custom Solutions.
See Our Work for New Era Roofing, Ryan The Tampa Handyman and the Florida Association of School Social Workers.
Website Redesign
Modernize an existing website while reviewing its content, usability, mobile experience and important search signals.
Explore Website RedesignWebsite Management
Optional monthly care for website maintenance, routine updates and monitoring. $99 per month with no long-term contracts.
Explore Monthly CareWho Is Innovative Marketing Solutions?
Innovative Marketing Solutions is an independent web design and digital development company led by founder Timothy McGuire. Since 2002, IMS has worked with businesses that need their website to do more than simply look professional.
You work directly with Timothy on the content, design and development. Bring your current site, if you have one, and an example of the kind of customer inquiry you want to receive.
- Founded
- 2002
- Founder
- Timothy McGuire
- Based In
- Tampa Bay, Florida
- Serving
- Florida, New Jersey and Clients Nationwide
Website and Search Services
- 01 Website Design
Custom websites planned around your business and customers.
- 02 Website Redesign
Clearer content, navigation and design for an existing site.
- 03 SEO
Search structure and content that help people find your services.
- 04 Website Management
Optional monthly care for website maintenance, routine updates and monitoring.
What Does IMS Build?
- Logo Design
Original logo concepts and files for web and print.
- E-Commerce
Online stores built around products, customers and checkout.
- Digital Marketing
Content and campaigns connected to your business goals.
- Social Media
Business profiles, social content and campaign creative.
- Branding & Creative
Visual identity and creative work that represent your business.
- Service Area Hub Development
Organized location pages that explain where your business works and which services it provides.
- Mobile App Development
Mobile apps planned around the tasks your customers or team need to complete.
- Web Applications
Browser-based systems for the tasks your business needs to handle.
- Custom CRM & Business Software
Tools for managing customer relationships and daily operations.
- Other Custom Solutions
IMS Web Works is a custom Design company that can create, Design or optimize any application to help your business thrive both online and at your Brick & Mortar store location.
Service Area Hub Development
Custom service-area architecture for businesses that serve multiple cities, counties or regions.
Instead of creating dozens of nearly identical location pages with only the city name changed, IMS builds structured Service Area Hubs that organize geographic coverage around real services, locations, customer needs and local proof.
- Main Service-Area Overview
- County & Regional Coverage Pages
- Unique City & Local Market Pages
- Relevant Service Connections
- Local Project & Case-Study Proof
- Strategic Internal Linking
- Clear Local Conversion Paths
- SEO-Friendly URL & Navigation Structure
- Google, Bing & AI Search Context
The result is a structured local search system that helps customers, Google, Bing and AI-assisted search experiences understand where the business works, which services are available in each market and how those locations connect to the company's core services.
What Types of Businesses Does IMS Work With?
IMS works with businesses across multiple industries rather than using the same website formula for every client.
That includes contractors, roofing companies, property-service businesses, technical and measurement companies, professional associations, real estate professionals, product developers, hospitality businesses, restaurants and bars, professional firms, lawyers, e-commerce brands and other organizations that need a stronger digital presence.
The industry may change, but the process stays focused on the same questions: What does the customer need to understand? What information helps them make a decision? What should they do next? And what does the business need behind the scenes to manage that relationship effectively?
Pride Is Easy to Claim. Trust Is Harder to Earn.
Why Choose IMS Instead of a Template Website Company?
IMS does not start with a generic theme and force every business into the same layout.
Projects can combine custom HTML, CSS, JavaScript and PHP development with SEO structure, responsive design and custom functionality. When content management is needed, IMS can convert the original design into a custom WordPress theme.
Clients work directly with the person designing and developing the project. That makes it easier to connect the design, content, search strategy and business requirements instead of treating them as separate services.
- Custom design instead of a one-size-fits-all template
- SEO considered during the website architecture
- Responsive development for desktop, tablet and mobile
- Direct communication with the designer and developer
- Website, marketing and custom software capabilities under one company
- Real portfolio work and case studies available for review
Recent IMS Work
New Era Roofing
Custom Roofing Website & Service Area Development
A custom roofing website with organized services, local coverage, and clear paths for customers to request an estimate.
Florida Association of School Social Workers
Website Redesign + Custom Association CRM & Membership Management Software
A redesigned website and custom administration platform, with 871 contacts migrated from WildApricot.
Ryan The Tampa Handyman
Custom Handyman Website & Service Organization
A modern service website showcasing TV mounting and handyman solutions with clear navigation and convenient contact options.
Innovative Measurement Solutions
Technical Website Redesign & Service Architecture
A redesigned technical services website organizing metrology, laser scanning, and dimensional inspection solutions.
Where Does Innovative Marketing Solutions (IMSWebWorks) Design?
Innovative Marketing Solutions is based in Tampa Bay and serves businesses throughout Hillsborough County, Pinellas County, Pasco County, Hernando County, Polk County, Manatee County, Sarasota County and Citrus County. IMS also serves businesses in Northeast Florida, including Duval County and St. Johns County.
With roots in New Jersey, IMS continues to design and develop websites for businesses in Monmouth County and Ocean County, as well as clients across the United States.
Local and remote clients receive the same direct access to website design, development, SEO, digital marketing and custom business solutions.
New Jersey Born. Tampa Bay Based. Florida Focused. Nationwide Capable.
FEATURED WEBSITE DESIGN / MARKETING PROJECT
November 2026
November 2026FEATURED PROJECT
Metrology & Technical Services
Innovative Measurement Solutions
A modern technical website organizing complex metrology services, industries and professional content into a clearer digital experience.
Common Questions
Questions Before
We Get Started?
Straight answers about website design, SEO, timelines and working with Innovative Marketing Solutions.
How Much Does A Custom Website Cost?
Website pricing depends on the size of the project, the features you need, and how much custom design and development is involved. IMS can handle smaller business websites as well as more involved projects with custom layouts, e-commerce, SEO structure, and additional marketing needs. The best way to get an accurate price is to discuss the scope first.
How Long Does A Website Project Usually Take?
That depends on the number of pages, content, revisions, special features, and how quickly approvals are completed. A smaller business website can move quickly, while larger custom sites take more planning and development. Before work begins, we establish the scope and expected timeline so you know what to expect.
Do You Build Websites With SEO In Mind From The Start?
Yes. SEO should be part of the website structure from the beginning, not added after the design is finished. IMS plans page hierarchy, headings, internal links, mobile performance, image handling, metadata readiness, structured content, and technical foundations with Google Search and AI search visibility in mind.
Can You Redesign My Existing Website?
Yes. IMS can improve an existing website or rebuild it when the current platform, design, performance, or code is holding the business back. The first step is reviewing what you already have so we can determine what is worth keeping and what should be replaced.
Do You Only Work With Businesses In Tampa Bay?
No. Innovative Marketing Solutions is based in Tampa Bay, Florida, but we can work with businesses anywhere. Tampa Bay is an important part of the IMS brand, while the design, development, SEO, and marketing services are not limited to local clients.
Can You Help With Marketing After The Website Launches?
Yes. IMS also provides SEO, digital marketing, social media marketing, e-commerce support, and creative services. The website can be the foundation, then ongoing marketing can help bring the right audience to it and support long-term growth.
Newest Website Design Clients
Straight Pressure & Soft Washing
Valhalla Whisky
Your Website Could Be Next.
Custom Website Design for Businesses Ready for Something Better.
Request A Free Website EstimateSelected Work
Websites Designed
To Be Remembered.
Real businesses. Custom digital experiences built around each brand, audience and goal.
International Service Dog Registry Network
GOOGLE · FACEBOOK · LINKEDIN
What Our Clients Say
Feedback and recommendations from clients across Google, Facebook and LinkedIn.
-
Google
Tim at Innovative Marketing Solutions designed the website for my business, Ryan The Tampa Handyman. We offer quite a few different services, and he did a great job organizing everything so customers can easily find what they're looking for. The website looks great on both my computer and phone. I'm happy with how everything turned out and appreciate the time and work Tim put into it. I'd recommend him to anyone looking to have a website built or updated.
Ryan Lallbachan -
Google
Excellent websites with great SEO built in
Ken Richlin -
Google
I am very pleased with the professionalism, attention to detail and work that was put in website.
Bradley Hancock View on Google Review excerpt -
Recommended Facebook
Tim did a fantastic job on my website and marketung. I would trust him to design any website. He really knows how to market my company.
Straight Pressure and soft washingSeptember 2 -
LinkedIn Recommendation
Tim redesigned my law firm website. He did an excellent job. Tim was always easily reachable. He made revisions to my firm website as I requested and worked to create a functional and top notch website. I highly recommend Tim and Computer Doctors.
Jace C. McColleyLaw Office of Jace C. McColleyJace C. was Timothy's client
Start Your Next Project
Let’s BuildSomethingThat Gets Results.
Tell us what your business needs. A new website, a better online store, or a clearer plan for getting found. We’ll talk through your goals and the right next step.
Direct Communication
Work directly with your designer.
Custom Strategy
Built around your business goals.
SEO From Day One
Search structure considered from the start.
Mobile-First Design
Built to work cleanly on every screen.
Clean, Maintainable Code
Built for performance and future updates.
Built To Convert
Clear paths that help visitors take action.
HOW WE WORK
- 01 / PROCESS
Discover
Learn the business, customers, competition and goals.
UNDERSTAND - 02 / PROCESS
Plan
Define content, search strategy, site architecture and conversion paths.
MAP THE WAY - 03 / PROCESS
Design & Build
Create the visual system, responsive layouts and production code.
BRING IT TO LIFE - 04 / PROCESS
Launch & Grow
Test, launch, measure and continue improving.
KEEP MOVING
Coast-To-Coast Roots
Designing Websites
Since 2002.Founded In New Jersey.
Perfected In Florida.
Innovative Marketing Solutions blends New Jersey roots with years of hands-on design, SEO and digital marketing experience in Florida to create custom websites that stand out and help businesses grow.
- Strategy
Driven - Beautiful
Websites - Real
Results
TWO COASTS. ONE STRONGER DIGITAL PRESENCE.
